In a world grappling with unprecedented challenges, from climate change to social inequality, we stand at a pivotal moment in history. It’s time for a fundamental shift in how we view business and its role in society.
The Flourish Manifesto (for Flourishing Enterprises) represents a bold vision for a new kind of enterprise – one that goes beyond sustainability to actively regenerate our world. It’s a call to action for businesses to become powerful forces for good, creating prosperity not just for shareholders but for all stakeholders, including our planet and future generations.
Drawing inspiration from cutting-edge research in positive psychology, systems thinking, and regenerative economics, this manifesto outlines the values, goals, and commitments that define a truly flourishing enterprise. It’s not just about doing less harm – it’s about doing more good. It’s about reimagining success in a way that aligns business success with human flourishing and ecological thriving.
Whether you’re a business leader, an employee, an investor, or a concerned citizen, this manifesto invites you to be part of a transformative movement. It challenges us to think bigger, act bolder, and collaborate in new ways to create a future where all can flourish.
As you read through the manifesto and its accompanying commitment to action, we invite you to reflect on how these principles could reshape your own work and life. How might your organization – or the organizations you interact with – look different if they fully embraced this vision?
This is more than a document – it’s an invitation to join a community of pioneers who are redefining the very purpose of business. Together, we can build an economy that works for all, fostering human dignity, restoring our ecosystems, and creating abundance for generations to come.
Are you ready to flourish?
The Flourish Manifesto (for Flourishing Enterprises)
Values
- Human Dignity: We believe in the inherent dignity and potential of every human being.
- Interconnectedness: We value the interconnectedness of all life and recognize our responsibility to the planet.
- Innovation: We embrace innovation as a force for positive change.
- Integrity: We cherish authenticity, transparency, and accountability in all our actions.
Goals
- Universal Prosperity: To create a world where businesses excel, all persons thrive, and nature flourishes.
- Sustainable Value: To generate sustainable value for all stakeholders, including future generations.
- Innovative Solutions: To innovate solutions that address the world’s most pressing challenges.
- Continuous Growth: To foster a culture of continuous learning, growth, and adaptation.
Ethics
- Stakeholder Well-being: We commit to making decisions that consider the well-being of all stakeholders.
- Planetary Boundaries: We pledge to operate within planetary boundaries and social foundations.
- Human Rights: We vow to uphold human rights and dignity in all our operations.
- Long-term Sustainability: We promise to prioritize long-term sustainability over short-term gains.
Actions and Behaviors
- Impact Measurement: We will measure and report on our impact across all capital types – financial, manufactured, human, social, and natural.
- Regenerative Practices: We will actively seek out and implement regenerative practices in our operations.
- Cross-sector Collaboration: We will collaborate across sectors to drive systemic change.
- Innovative Impact: We will continuously innovate our products, services, and business models to create a positive impact.
Mindsets
- Solutions-oriented: We approach challenges with a solutions-oriented, possibility-focused mindset.
- Complexity Embracement: We embrace complexity and systems thinking in our decision-making.
- Growth Mindset: We cultivate a growth mindset, seeing every experience as an opportunity to learn and improve.
- Abundance Mentality: We maintain an abundance mentality, believing there is enough for all when resources are managed wisely.
Personal Insights
- Value Creation: We recognize that true prosperity comes not from accumulation, but from creating value for others.
- Community Well-being: We understand that our well-being is inextricably linked to the well-being of our communities and ecosystems.
- Collective Solutions: We acknowledge that the challenges we face are too complex for any single entity to solve alone.
Commitments
- Evolving Practices: We commit to continually evolving our practices to maximize our positive impact.
- Stakeholder Engagement: We pledge to empower and engage all our stakeholders in our journey towards flourishing.
- Courageous Challenges: We promise to be courageous in challenging the status quo when it no longer serves the greater good.
Identity Statements
- Change Catalysts: We are catalysts for positive change in the world.
- Resource Stewards: We are stewards of resources entrusted to us by society and nature.
- Future Co-creators: We are co-creators of a flourishing future for all.
Impact
- Net Positive Value: We strive to create net positive value across all forms of capital.
- Inspirational Influence: We aim to inspire and enable other businesses to adopt flourishing practices.
- UN SDG Contribution: We seek to contribute meaningfully to the achievement of the UN Sustainable Development Goals.
Guiding Principles
- Integrated Sustainability: Integrate sustainability and flourishing into every aspect of our business.
- Long-term Thinking: Always consider the long-term consequences of our actions.
- Stakeholder Relationships: Cultivate high-quality relationships with all stakeholders.
- Continuous Innovation: Continuously innovate for the benefit of people and the planet.
Aspirations
- Beacon of Possibility: To be a beacon of what’s possible when business fully embraces its role as an agent of world benefit.
- Inclusive Economy: To help create an economic system that works for all, including future generations and the natural world.
- Global Community: To foster a global community of flourishing enterprises that collectively transform our world for the better.
In embracing this manifesto, we commit to the ongoing journey of becoming a truly flourishing enterprise, recognizing that our success is measured not just by what we achieve, but by the positive legacy we create for generations to come.
Call to Action (CTA) – Becoming a Flourishing Enterprise
We, as a flourishing enterprise, hereby commit to immediate and ongoing action to bring this manifesto to life:
- Comprehensive Assessment: Within the next 30 days, we will conduct a comprehensive assessment of our current impact across all capital types – financial, manufactured, human, social, and natural.
- Detailed Roadmap: Within 90 days, we will develop and publicly share a detailed roadmap for transitioning to a fully flourishing enterprise model, including specific, measurable goals aligned with the UN Sustainable Development Goals.
- Flourishing Task Force: We will establish a cross-functional “Flourishing Task Force” within our organization to drive implementation and ensure accountability.
- Budget Allocation: We commit to allocating at least 5% of our annual budget to initiatives specifically aimed at enhancing our positive impact and advancing our flourishing goals.
- Stakeholder Engagement: We will implement a stakeholder engagement program within the next six months to actively involve our employees, customers, suppliers, community members, and other stakeholders in our flourishing journey.
- Transparent Reporting: We pledge to share our progress, learnings, and challenges transparently through an annual “Flourishing Report” accessible to all stakeholders.
- Collaborative Partnerships: We will seek out and engage in at least three collaborative partnerships or initiatives in the next year aimed at driving systemic change in our industry or community.
- Ongoing Education: We commit to ongoing education and development for all our employees on the principles and practices of flourishing enterprises.
- Annual Review: We will review and update this manifesto annually to ensure it continues to reflect our highest aspirations and commitments as we evolve on our flourishing journey.
Are you ready to join us on this journey and embrace the path to flourishing?